Customer service is always important. There is nothing more rewarding than a pleasant conversation with a customer service rep that turns a wrong into a right, and there is nothing more frustrating than feeling ignored. Social media is an organization’s first line of defense when it comes to customer relationship. It offers visibility into your […]
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I’m passionate about creating a space on the internet for brands to drive positive change for their audience. Whether it’s providing entertainment, education, or inspiration, I believe that brands have an obligation to their customers to invest socially in the loyalty that they seek from their buyers. And like any good relationship, it’s a two-way street.
That’s what I love about social. I mean, when’s the last time a billboard responded to your question?